Web Design

ovice
Website Renewal Project

Overview

I redesigned the website for rebranding, unified the inconsistent design, and standardized the sizes. This led to higher user engagement and more sign-ups.

Contribution

90%~

Date

2023~2024

Tools
Before

Before the rebrand, the ovice website was
disorganized,with layers of images and fonts that
didn't give users a clear direction to follow.


After

The newly revamped ovice website has been
redesigned with unified brand colors and font
guidelines, and key visuals that better showcase
ovice's products. We've also adjusted the resolution to
be wider than before, so you can see the content
better than before.

Before

Before the rebrand, the ovice website was disorganized,with layers of images and fonts that didn't give users a clear direction to follow.

After

The newly revamped ovice website has been redesigned with unified brand colors and font guidelines, and key visuals that better showcase ovice's products. We've also adjusted the resolution to be wider than before, so you can see the content better than before.

Colors

36D9D9
0F5987
E5F2F5
6B8091
0D141F
FFFFFF

Typography

Noto sans JP
Regular
Bold
Black

Grid

Max-Width
1920px
Contents-Width
1440px (1420px)

Style Guide & UI

Spacing
PC / Laptop
 
Tablet (991px and down)
Mobile Portrait (478px and down)
Typography
Buttons
Primary
Secondary
White
Icon Text
Icons
Webflow Responsive Web Design

All pages on the ovice website are responsive.
They are compatible with mobile, tablet, and PC devices,
so users can easily access ovice's website from any device.

Results

Immediately after the website update,
I noticed a very positive uptick.
The number of visits to the website increased byabout 30,000 and the CTR of our CTAs more than doubled.
Also, when I designed the app download page, I received positive feedback from the client, saying that the app download page was now easier to access, and that they would consider implementing ovice's product.

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